Cycle Show 2010

Alexa are a company that have a large number of users whom install the Alexa toolbar.

When the toolbar is installed the users are asked: What sex are you? How much do you earn? What's your education level? Are you at work or home?

Then alexa watch what people do on the internet, and compile a league of all sites they see.

If they don't know enough about a site (our case), then Alexa simply extrapolate the numbers and make a best guess.

Their best guess is way off, but because they have millions of installed toolbars even their way off best guesses are trusted more than me giving actual stats from Google Analytics (which doesn't include demographics by the very nature of the anonymous aggregation they use).

The only way to correct their best guess is to use the alexa toolbar, which in turns give them more info about other stuff we look at and improves their game.

Alternatively you can view it as spyware, as it's basically only able to compile the league and extrapolated demographics from observing what millions of people are doing.

None of the demographics are fuelled directly by LFGSS data, no LFGSS data is disclosed in any way (besides, I don't know that stuff... I don't even know which of you are boys or girls). Alexa are able to do what they do by observing people who installed the toolbar and agreed to be observed and then making stab in the dark guesses from the data that they collect.

I have no doubt I'm not the first person to point this out, but: the only data reliably offered by the toolbar must be numbers on people who are dumb enough to install a toolbar, surely?

Why not just ask us? Forget that Orwellian shit.

M, 25 - 34, Graduate, No kids, browse at work.

F, 18-24, Some High School, Children, Unemployed

f, 13, interested?

Dale's in Australia. You're safe for now.

I will gladly volunteer my bike for the stand - its well sick bruv

someone who can talk about beers

I thought it was just standing around, drinking beer, chatting shit and falling over from time to time. In which case I'm out, have been to Norths once and that's it, can't tell much to other people.
Still happy to help with anything else though.

Do all the people helping get in for free? My spidey senses are tingling here.

Why not just ask us? Forget that Orwellian shit.

M, 25 - 34, Graduate, No kids, browse at work.

Better still: https://spreadsheets.google.com/viewform?formkey=dGltYTNMeTJPVWUyNDhyRTdaSDc4a0E6MQ

I will gladly volunteer my bike for the stand - its well sick bruv

That's awesome, yes please... what day can you display it?

Do all the people helping get in for free? My spidey senses are tingling here.

Yes, but I need the list completed by tomorrow lunch and those people will have to help man the stall for some of the time that they are there as it won't work if everyone is just on the blag.

"How far did you get in education?" = Completed or stage you may be studying at?

If you're in progress then that counts too I reckon (because that means I can put Masters whereas in reality right now I haven't even finished an A-level).

Sweet. A-levels!

You should probably send it as an email if you want a good number of responses. I'm sure people won't mind.

Fucking spammer.

Hey I just designed an exhibition stand today using SketchUp, billed them £20k, they won't like that because all clients are cheap bastards.

could ask British Cycling what they doing on their stand... they've got the dough

Trying to encourage people to join BC is what they will be doing, and no they haven't got "the dough" hence the need for people to join.

Cold called by LCC the other day about renewing my membership, cheeky bastards.

Results thus far: we're a bunch of over-educated, under-paid, young men.

This is as exciting as watching election results come in.

Speak for yourself, I earn literally THOUSANDS of pounds a year

The trend has got older and with more children.

Fuck that, let's ban them.

Cold called by LCC the other day about renewing my membership, cheeky bastards.

You could join BC instead, cheaper, same benefits (without the awful magazine, written by oliver, you can just read his posts on here instead) and with no cold-calling.

A third of forum member wealth is controlled by about a tenth of the forum. The injustice.

Kerching!

A third of forum bollocks is posted by an eighth of the forum. The injustice.

.

I wish this data was linked. I've very quickly run out of interesting things to do with it.