Albion, nice and a reasonable amount of pocket locations

100% this. I've been meaning to make one ask my wife to make one out of an old merino t-shirt for ages.

I had the Zoa in large which was a nice for for on/off the bike, same size? Or go a bit bigger?

If the Zoa is a 10 in warmth, what would the thiner one be? Looking for about a 4...

Sizing/fit will be consistent with the current Zoa - a balance between off bike and on, with arms/shoulders articulated slightly forward, and not as close fitting as On-bike Road jackets.

The spring-launch Lightweight Insulated wieighs 275grams, 40% less less than the regular Insulated Zoa (456g), with a lighter face/inner Pertex fabric, lighter Primaloft fill, minus hood, but same pockets (two side, one chest, one rear packaway) and features. ...so I'd have to say a 6? For comparison, Patagonia Nano-puff is 337g ....I could dig out the Primaloft fill weights if useful?

Edit; weights above for mens medium. Style also coming in womens fit, and both mens and womens in a bright orange, and a lovely rich dark olive. Pic below from IG; Molly Weaver in a sample on AMR earlier this week

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@snoops yes, good reminder, thank you - been discussed a way back, a tear-off/tear-down would be useful. Duraflex have some nice discrete closures for this sort of thing, can't promise, but good prompt!

Zoa hat, we couldn't find anywhere/anyone to manufacture* that would translate to a reasonable price on the shelf. We did get some costings, but retail would have been sky-high, so I ended up cutting and sewing them all myself (20 I think) in Deptford**. I can honestly say at that price they're a bargain. Obviously we're looking to scale now the style is setup, but even working with a technical hat manufacturer, they might have mq's and pricing terms which could be prohibitive.

*hats (and most accessories) have supply/costing idiosyncrasies due to the relatively small consumption, and sit on a spectrum between 'economic' through to technical make. Economic cycling caps (Apis) are £15-20 because they're die-stamped out, buzzed through an overlocker, and then finished with a twin-needle clear-thread around the brim, with scaled pricing for quantities. Technical make will involve more care and detail, with each step in the line adding more cost.

**With this being a slow-growth model for some future products. Design > develop/pattern perfection > proto > limited production run in Deptford > placed into a small volume factory > finally scaled to bigger factory if needed. I'd like us to have a designation for Made In London (like the blank grey reflective on the backpacks and musettes), ideas welcome.

Sorry, didn't mean to write as much as that - but have been stoked to finally see this out in the world, and been flattered with the interest, really appreciate it :)

...and am planning on posting a gallery of the development/protos on the Burner account when I get time. It's quite remarkable.

this is quality content/insight. really enjoy the direct line to the maker this thread allows, ta.

It's almost like you need to invent the 'knot'.

A flat knot that still provides cover on the back of the neck that can be undone with one hand while riding impressively fast.

have a designation for Made In London

good idea

Picked up a burner recently, I wasn't convinced, but it's actually an excellent bit of kit. Great for early morning starts when it's chilly but you know a full thermal base layer is gonna be a sweat fast after the first hour.

Ride impressively fast with no hands, and wear another bandana backwards.

Instead of your usual brand trail logo, perhaps London-made garments could have the outline of the city? Made within?

It would definitely be worth making a little icon like the "windproof/packable/recycled" ones for "Sewn in London", because IMO it's not clear enough on the description that they are small run items.

There are comparable caps in the outdoor clothing market to justify raised eyebrows without that extra information.

or the shape of the thames, if its not too Eastenders

Strade Bianca

Good idea!

Looking forward to the spring release... are there going to be new jerseys etc?

:) new lightweight jersey coming 👀

Greatest London homage

I've been meaning to ask about the Zoa pockets. I love the jacket, have basically worn it every day since it arrived (with a backpack..)

But I don't really get the pockets. The zips are sort of foreshortened in that they don't reach the bottom of the pocket itself, so it's not comfortable to rest your hands inside them as the weight of your hands is pulling down on the end of the zip run. I guess this is some kind of strategy to stop things falling out. But the jacket itself is so low-profile that keeping things in the pockets (eg gloves) distorts the shape quite a bit, so I wouldn't really do that anyway. And then there's the double ended zips!? Not sure when that would ever be useful, they're a repeated cause of confusion while riding, especially when wearing gloves - something you'd expect with a cold weather jacket.

Otherwise brilliant. It gets a lot of use, possibly too much.

F*ck. I’d forgotten about those.

Good points @exteroceptive - yes to the ‘lip’(?) to stop stuff falling out, and double-zippers are as polarising as ever. I think it’d be possible to remove out the lower slider with snips, close any open coil teeth, and use it as a single slider (plus you’d lower that lip by 10mm).

Some people are into it, but looks like they will revert to single on next gen…

Tend to agree

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If I could have double zips on all my clothing, on and off bike, I would!
For all pockets and front zips and bags, etc...

Was stuck in a meeting when the hat dropped. Very long shot but if anyone managed to bag one and it doesn't fit them then i will take it!