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@Dammit
I wish I'd taken a better photograph of the downtube decal on mine before it got stripped (I swear I did, but cannot find it now).
Anyway- if you look at this auction you can see the sticker is "Est 1972", it's different from the 25th anniversary sticker I think?
http://www.ebay.co.uk/itm/serotta-Fierte-Steel-Frame-with-carbon-fork-/171183398969?pt=UK_Health_Beauty_Fragrances_Women_s_Fragrances_PP&hash=item27db536039
I'm pretty sure that this is what was on mine, rather than the 25th anno one that you have.