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  • only so many recreational cyclists will buy a $10K frame

    Yes, 325 of them. We won't see these being raced, I doubt that Cervelo will even bother to get the UCI sticker for them. Making a short run of them for Freds with more money than sense is just a way of defraying some of the R&D cost of the next generation race frame. Also part of their marketing spend - the people who can't afford this will be more likely to get a "cheap" R5Ca now that Cervelo have had all that free publicity from the cycling media for this technology demonstrator.

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