If the address in the calender event doesn't turn into a link, it won't do it. So it's worth always checking when you enter a location into an event to see if it turns into a link.*
How do you do that? I very rarely get Google Now popping up with my appointments. I suspect it may be because most of them are entered into Outlook and then synced via Google Calendar Sync
*3. I can help with.
If the address in the calender event doesn't turn into a link, it won't do it. So it's worth always checking when you enter a location into an event to see if it turns into a link.*
How do you do that? I very rarely get Google Now popping up with my appointments. I suspect it may be because most of them are entered into Outlook and then synced via Google Calendar Sync