'It is a very dismal business when a great personality dies and the world scrabbles about for comment, appraisal and judgment. I have been asked in the last 24 hours to appear and to write and to call in to join in the chorus of voices assessing the life and career of this remarkable man. But what was Steve Jobs? He wasn’t a brilliant and innovative electronics engineer like his partner and fellow Apple founder Steve Wozniak. Nor was he an acute businessman and aggressively talented opportunist like Bill Gates. He wasn’t a designer of original genius like Jonathan Ive whose achievements were so integral to Apple’s success from 1997 onwards. He wasn’t a software engineer, a mathematician, a nerd, a financier, an artist or an inventor. Most of the recent obituaries have decided that words like “visionary” suit him best and perhaps they are right.
As always there are those who reveal their asininity (as they did throughout his career) with ascriptions like “salesman”, “showman” or the giveaway blunder “triumph of style over substance”. The use of that last phrase, “style over substance” has always been, as Oscar Wilde observed, a marvellous and instant indicator of a fool. For those who perceive a separation between the two have either not lived, thought, read or experienced the world with any degree of insight, imagination or connective intelligence. It may have been Leclerc Buffon who first said “le style c’est l’homme – the style is the man” but it is an observation that anyone with sense had understood centuries before, Only dullards crippled into cretinism by a fear of being thought pretentious could be so dumb as to believe that there is a distinction between design and use, between form and function, between style and substance. If the unprecedented and phenomenal success of Steve Jobs at Apple proves anything it is that those commentators and tech-bloggers and “experts” who sneered at him for producing sleek, shiny, well-designed products or who denigrated the man because he was not an inventor or originator of technology himself missed the point in such a fantastically stupid way that any employer would surely question the purpose of having such people on their payroll, writing for their magazines or indeed making any decisions on which lives, destinies or fortunes depended.
It would be vulgar to say that the proof of the correctness of Jobs’s vision is reflected in the gigantic capitalisation value of the Apple Corporation, the almost fantastically unbelievable margins and the eye-popping cash richness which has transformed a company that was on the brink of collapse when Jobs arrived back in 1997 into the greatest of them all. All this despite low market share and an almost fanatical attention to detail and finish which would have 99% of CFO’s weeping into their spreadsheets.
“In most people’s vocabularies, design means veneer. It’s interior decorating. It’s the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.” Steve Jobs in an Interview with Fortune Magazine, 2000.'
humm what irks me is that the say Jobs designed everything. when it seems to me is that Jobs would come up with the idea, but http://en.wikipedia.org/wiki/Jonathan_Ive is the one who designed everything
i think jobs gets to much praise for whats come out of apple sometimes,
when my boss tells me he was a tee shirt with a lion on it and a football, thats his idea, but i'm the one who has to design it
humm what irks me is that the say Jobs designed everything. when it seems to me is that Jobs would come up with the idea, but http://en.wikipedia.org/wiki/Jonathan_Ive is the one who designed everything
"He is the leading designer and conceptual mind behind the http://en.wikipedia.org/wiki/IMac."
i think jobs gets to much praise for whats come out of apple sometimes,
when my boss tells me he was a tee shirt with a lion on it and a football, thats his idea, but i'm the one who has to design it