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@H-Bomb
You are missing the point though, there are a lot of factors at play here.
For a British Premier League player, £20m is now what £5m was 10 years ago.
1) Every team has much more money, with the big TV deals, and money filtering down the pyramid from the sugar daddies transfers, £20m is small change
2) 8 home grown players in your squad. If you don't have them, you have to have a smaller squad, and there are only so many home grown players of a decent standard around.
3) Premier League experience, it's the safe option. Yep Hazard and Mata might be the flavour of the month (especially in Championship Manager playing circles), but will they cope with a wet February evening in Sunderland?
4) Teams like Aston Villa, Sunderland, Newcastle want to be where Liverpool are. Selling them their best players isn't going to help that happen.
All of these factors mean prices for these sort of players are going to seem crazy. But in the end it doesn't matter. If the Liverpool owners want to spend £100m on Phil Neville, then that's up to them, it's their money, and no concern of mine.