Tour De France 2011

Why is good cycling gear so expensive btw? Must be a serious gap in the market for someone to offer quality but reasonably priced jerseys and knicks. Or do Rapha hunt down anyone with that idea and exterminate them?
i refuse to spend good money for commuting, only in the saddle for 30 mins max, two pair of iQ bib shorts ebay taiwan import $20 they look and feel rubbish but do the job might last a year, replica jerseys generally and ancient assos climafit jacket (+5 years old).. castelli bib shorts reasonably priced, look good not sure they will last..

i prefer to invest in assos for the serious stuff, essential for century rides, belgian cobbles, alp tours..

..seeing riders content with laps of regents park, on +£3,000 bikes, wearing head to toe rapha appears complete nonsense imho.