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  • you would objectively be manufacturing something that you knew to be comfortable for a majority

    No, you would be making something which your model predicts will be comfortable. Unless you're just making a direct copy of an existing product, all your measurement based on existing models may or may not be useful - you might have just accidentally measured only those parameters which reliably predict for comfort on existing product, but have missed some vital aspect which is only shown up by the failure of your new product in testing.

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