Out of interest is there a a insult name for Sram yet.
I mean you have Shi(t)mano with ShimaNO, and C(ra)pagnolo with Campag*NO*lo. Have Sram cunningly avoided this by not having the word 'no', or a anything easily converted to poo in their name. Marketing genius I tell you.
It's Campag innovates, Shimano imitates and Sram disintegrates.
It's Campag innovates, Shimano imitates and Sram disintegrates.