Bike Anti-Porn - When Things Go Wrong

This is certainly a repost - maybe even a recent one. However, this monstrousity is actually for sale in Selfridges, which means that people might actually buy it (didn't catch the price, not cheap I imagine).

Those are the lights in the scaffold tube that someone has mounted in place of the top tube btw. And its a brakeless...

They've been sold in the Netherlands for a while. They are quite cheap over there. It's an alu frame (I'm pretty sure) so a lot less like a scafold tube than a Charge Plug. And is it really brakeless, or just running a coaster brake?