Ah for fucks sake. Yet another thread full of pathetic adolescent objectivisation of women beckons. Change the fucking record.
By the way, Adidas provided the cycling team's kit, and also paid the photographer to take the photos. If you flick through the photos, there aren't many gold medalists in there. And a lot of people knew who Chris Hoy was before the Olympics.
Indeed this one may not be that way. But there have been so many boring wank job picts its become a default stance for me. Anyhow I'm a femenist!