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£7 for 60 minute pass. I quite often get this if I'm doing a number of short journeys (~10-15 mins ride, but 45 mins walks or 30 mins tubes) in a day and don't want to take my bike. Works out about the same as a day's TFL pass and loads more fun. Agree lime is not great for one-off journeys, but the passes def make sense if taking more than one journey.
owl
How come Lime bikes are so popular? Obviously a fair number of people on them have "borrowed" them but you can generally identify those by the noise.
I don't know if I'm missing something on the pricing but a 10 minute journey seems to cost £3-£4 (£1 to unlock and then 20-30p per minute). You can get the passes but they expire fairly quickly and still aren't that cheap unless you use them a lot.
Are all the people using them heavy users or is there some way to use them on an ad-hoc basis that doens't cost a bomb?