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  • can somebody explain NVPA to me?
    i had a look and its block colour, mainly black standard jerseys/jackets/shorts.
    some have a big logo in a repeated pattern.

    the marketing bullshit says:
    “We are an inspired creative concept and contemporary technical apparel brand that started life in 2012 as the “NEON VELO” Rider Development Programme. Today, the brand defines visionary aesthetics, innovative designs and collaborations designed to fill a void of creativity in cycling. Our carefully curated ranges offer a forward-thinking fashionable approach to cycling products and a limited edition off-bike collection.”

    am i missing some intrinsic quality that makes them stand out?
    “visionary aesthetics”? it looks a bit like Superdry for the gullible and visually unaware.

  • designed with a void of creativity

    ftfy

    They're just a small brand printing on blanks, trying to ride the wave of success of PNS, Maap etc

  • It actually really reminds me of the free branded swag you would get at conferences. Just as cycling jerseys instead of ballpoint pens.

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