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Good on them.

If their bottom line is unaffected by this, a lot of social media managers will be feeling a little nervous about their professional longevity.

If their bottom line is unaffected by this, a lot of social media managers will be feeling a little nervous about their professional longevity.

Even gooder.

Kinda, LUSH isn't new to the UK and have a presence for quite some times before social media are a thing, plus it's a shop where you get repeated customers on a very regular basis.

I don't think they'll be nervous about it.

For an established brand like Lush, Social media in combination of paid and natural will be delivering the square root of fuck all to their bottom line. Source: My job for the last 15 years has been analysing what does drive sales for brands, and unless you are a new DTC brand, social is irrelevant as anything other than a customer service channel.

We don't take kindly to experts round here. Sling your hook!

Does this apply to non-retail customer engagement too? E.g. sport & leisure / fitness

#askingforafriend

I was probably being overly glib (Have just spent an hour presenting a webinar on influencers, which is enough to put anyone in a bad mood)

It probably has more of a role in those sort of sectors than it does in shifting FMCG. 9 times out of 10, all marketing has much less of an effect than people think in the short term.

Keep 1 or 2 as historic items, replace the rest

In this case i think they'll keep all of them but replace the gas mantels with retrofit modern LED that's been packaged to look authentical. Given the length of time they've survived they've been great in terms of waste materials (i get asked to look at redoing a lot of lighting schemes that are less than 10 years old with no decent recycling policies). But yes offsetting the energy usage isn't sustainable.

One thing to consider is how wonderfully pants gas lanterns are in terms of output and anything LED is going to be a lot brighter. The city is already way too bright and too many new schemes fall painfully short of addressing this.

This is great, i really don't like perfumed stuff but we've been shopping with Lush for a while thanks to there vegan, low packaging, actually quite stress relieving stuff.

Oops, not sure where the rest of my post went. Probably fat fingers. I'll try to write it again in a moment.

Edit: This is roughly how it went, but I can't remember all of it:

I haven't looked up the stats for a few weeks, but the last I saw was that the UK had about twice as many deaths relative to population as Germany (which would have had far fewer if they hadn't made the very bad decision to 'open up' in summer 2020, which prepared a terrible winter wave), and that the UK's vaccination rates are no longer particularly special in Europe at about 2/3rds of adults.

I seem to remember reading that the relatively low number of excess deaths in Britain can largely be attributed to worse pre-existing health inequalities, i.e. relatively fewer deaths were attributed to COVID-19 as opposed to other conditions, even though there was greater vulnerability, worse policy, and consequently more deaths than in Europe.

If anything, therefore, COVID-19 has reduced vulnerability in the UK population more than in other European countries. I still don't buy the argument that this plus vaccination has made opening everything up in summer 2021 a good idea. This has massively increased the infection base and while the resultant greater spread will hit predominantly unvaccinated people, it will also hit those not sufficiently protected by vaccination.

As ever, this may all be bollocks.

Obviously, elimination's not an option (and hasn't been since about January 2020), and would have caused only a delay, although that would still have been useful in the vaccine race.

Dead Cat, no?

Healthcare reform sell off slides by unnoticed
https://twitter.com/pennypitstop62/statu­s/1462749024575016962

Probably, and most likely also for other injustices committed by the Cronyment, too. When Johnson's in difficulty (read: being constantly caught doing things that decades ago would have meant automatic resignation, but are now the new normal--one of the worst consequences of ill-advisedly calling profoundly dishonourable people 'the right honourable'), he always does one thing--he works on his image, which is the only thing he's got. As he's a spineless power vacuum, entirely subservient to corrupt interests, and his rabble therefore pursue anti-social, hard-right, private interest policies, he has always tried to soften this with his 'comedy' act. If the PM is so floppy-haired and silly and adorable, things can't be that bad, can they, and he's also so unlike the rest of the establishment, right? People may think it's ridiculous, but if they do, they've already bought the deception.

I particularly love this one:

In Europe, a lot of young people have part-time jobs from around the age of 16, so when they come over at 18 or 20 they have already got quite a bit of work experience.

Replace 'In Europe' with 'Among the working classes,'.

I suspect your understanding is intuitively right given your experience; whenever an employer sounds off about EU workers, it usually comes across to me as 'the supply of workers from the EU is very convenient for me'.

I can't speak for all of Europe, but in Germany there's a three-tier school system. Those who leave school at 15, from the 'lowest' school tier, which is called "Hauptschule" or 'main school', will either start work without getting any subsequent qualifications, or go on to the second tier, "Realschule", do their equivalent of GCSEs, and start an apprenticeship (hard to get in some industries, easier in others), as will most of those who've been in the Realschule all along, although some will go on to the "Gymnasium", the 'highest' tier, and do the equivalent of A-levels, afterwards either studying or going on to an apprenticeship.

Very few young people from any type of school will have a 'part-time job', strictly speaking. Many will have summer jobs, but that's not the same. Those who have gone into jobs withoput qualifications will most probably work full-time. Those who do an apprenticeship will for the most part also do it full-time, it being a mixture of working in the company to which they are apprenticed and school work at the professional school.

By the age of 18 or 19, many young people will have completed their three-year apprenticeship and will be in full-time work, including in the hospitality industry. Their work experience will be as a result of their full-time apprenticeship, and they'll naturally be more skilled than people who have no recourse to such a system. Imperfect though it is, it's a lot better than parachuting people into jobs without that support.

Apprenticeships cost companies and the government money, so Ms British Hotel Owner will benefit from the German and perhaps other governments having spent money on young people that she doesn't have to invest any more, whether she pays them well or not.

I have no idea what the system is like in Poland, but I'm sure there are similar ways in which people acquire skills that British business owners can then use. /csb

Have just spent an hour presenting a webinar on influencers

What did you do in a past life to deserve that karmic fate? Eh, Ghengis?

Ha! if you tell people hundreds of times that it won't work, and to stop doing it, they eventually force you to tell them why.

Nadine Dorries. Fast-rising up my list of worst-cunts in the government.

What's she done now? I recoil at typing her name into Google...

You attacked @bbclaurak , you called everyone at Daily Mirror
'bottom-feeding scum'

You called @mrjamesob a 'public school f*ckwit' and implied he had
mental health problems

-John Nicolson SNP

'I haven't come here today to answer about tweets from years ago

-Nadine Dorries

https://parliamentlive.tv/event/index/70ba7933-f672-4191-9d88-47690151e000 if you want to see it

Perhaps start at 15:55

Edited.

That was a wind up too far, even for me.

Posting the wind-up put the wind up you, right? :)

(I saw it.)

a lot of social media managers will be feeling a little nervous about their professional longevity.

Essential reference:
https://www.theonion.com/nasa-social-media-manager-considers-himself-part-of-tea-1819579003

“Half my marketing budget does nothing at all for my brand, unfortunately I can’t tell which half”

I read something on Business Of Fashion saying all the new direct to customer fashion brands have the same strategy and that is just to swamp social media full stop. No Google ads or anything.

I just can't listen to her. Same as Johnson a complete and utter blagger 😑

Don't do that. I need a job.