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Stonehedge
Bobbo
Is it? I'm a long way from being an expert on TV production costs but there are 26 episodes bringing it in at a cost of ~ £420,000 per episode. Once you pay the narrator (who couldn't have been cheap), researchers to go through the hours of historical footage, crews for all of the interviews, historians to oversee the project and editors to pull everything together it strikes me as pretty good value.
Add to that the fact that it is still being shown and therefore licensed world wide almost 50 years later if imagine that there has been a pretty good ROI.