I love that literally no one in this thread has even acknowledged this video. Conversation continues about overpriced watches and the quality of keyboards lol.
Initially it sounded like he was going to do a full on gerald Ratner ,,,,,,, maybe he has. Thing is ,, even if people half know it , it’s rude and a bit smug to rub their noses in it
How to sell luxury products by the guy from IWC
https://www.youtube.com/watch?v=IOGlRNrdHQs