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I have no knowledge of potential HQ's in Farnham, but I can tell you that cyclists are no longer welcome at the village hall in Froyle which was an alternative to Bentley.
As you may be aware The Hounslow is promoting the National 100 Championship on the course this year. The HQ will be the Alton leisure centre, but this will cost getting on for a thousand pounds, so this is clearly not practical for a normal event.
Surely there is an HQ that can be used at the Farnham end of the course, with a route to the start laid out in the start sheet to ensure minimal riding on the course.