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So much this.
Also @jb buy the Hope servicing tools - it is a simple set of drifts for getting bearings in and out and costs about 1/10 the price of the Chris King service tools and will ensure easy maintenance. They have great videos on how to maintain their equipment and when you call them for help you are likely to get the guy from the videos talk you through things on the phone.
Hope it definitely the right choice, no need for needless expensive servicing.