Which Groupset?

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Ste_S in reply to @Tijs

Still 9 speed? Is it so much more expensive to make a 10/11 speed groupset, even for Shimano at this point?

Different price points for OEM groupsets on new bikes I'd imagine.

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Tijs in reply to @Ste_S

Different price points for OEM groupsets on new bikes I'd imagine.

That was my question: would making Sora 10/11 speed make it that much more expensive for Shimano and therefor the customer?

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Ste_S in reply to @Tijs

Pricing with groupsets has never really fitted with actual cost, it's mostly about perceived value and branding.

I'd imagine the profit margin on Dura Ace is significantly higher than the profit margin for Sora.

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