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A bit. Most (42%) of the backing so far has come from direct referrers, which we are trying to work out more detail but KS aren't giving us much more. We have Google Analytics set up which @benjam is monitoring, but that tells us about visitors but not buyers. The forum mail out certainly helped....
The road.cc article helped, we now after more press to get us over the line. Anyone know any cycling journalists? A piece in cycling weekly wouldn't hurt.
photoben
@ 
Good bump recently. Do you get data that tells you where funders are coming from (that is, has being a staff pick helped out a lot?)