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Sarah Mitchell
CEO of Cycling UK |
Author of Charity Management, Leadership Evolution and ChangeCould you help us find our next Chair of Trustees?
For the first time Cycling UK is opening up the search for our new Chair to include both members and non-members, to find the experienced trustee and strategic thinker who can take our charity through the next stage of its development.
Please do take a look and help share this fantastic opportunity with your network
Cycling UK promotes active travel through its ground-breaking behaviour change programmes, providing guidance on cycling-related issues, fostering a vibrant community of cyclists, and championing the many benefits of cycling for recreation, well-being, and the environment.
The new Chair has a pivotal leadership role to play in the success of Cycling UK – one which is difficult to capture in a simple list of duties.
You will bring trustee and executive leadership experience and be highly skilled at chairing meetings and facilitation.This is the first time the charity has looked beyond its membership and run an open recruitment for its Chair. This reflects the trustees' recognition of the charity's increased scope and ambition.
https://www.gatenbysanderson.com/job/GSe115340/
Reference
GSe115340
Closing Date
22nd DecemberThis is an exciting time to join Cycling UK as our ambitious charity embarks on its far-reaching strategy and builds on recent growth and successes.
For 146 years we have advocated for the rights of people who cycle, improving infrastructure, and inspiring people of all ages, backgrounds, and abilities to embrace the joys of cycling.
Cycling UK promotes active travel through its ground-breaking behaviour change programmes, providing guidance on cycling-related issues, fostering a vibrant community of cyclists, and championing the many benefits of cycling for recreation, well-being, and the environment. Our activities reflect the commitment of our network of volunteers, campaigners, partners, and around 70,000 members, to make cycling mainstream and to create a lasting difference to the lives of individuals and communities.
Our work is not just for those who already cycle, but for future riders too.
We aim to create a society where everyone sees the well-being, health, and environmental benefits of cycling, even if they don’t cycle themselves. We believe that the only way to build long-term political support for cycling is to produce positive public support for cycling
That’s why our 10-year aim is to reach the typical cycling enthusiast and also engage those who might rarely – or never – cycle themselves but are keen to tackle climate change or address the physical and mental health challenges we face as a society, and as individuals.
To achieve this ambitious, long-term aim of shifting the dial on public perceptions of cycling, we must first strengthen our foundations as a charity. This will be our focus for the next five years – while sowing the seeds for engaging with more diverse people and communities.
Our new Chair has a pivotal leadership role to play in the success of Cycling UK – one which is difficult to capture in a simple list of duties. The way they carry out their duties will have a significant impact on the charity’s effectiveness. Therefore we are seeking someone with excellent interpersonal skills and emotional intelligence to guide the board in collaborative decision-making, who will make clear decisions, and communicate these effectively.
This is the first time the charity has looked beyond its membership and run an open recruitment for its Chair. This reflects the trustees' recognition of the charity's increased scope and ambition and the need for our future Chair to lead the board to enable us to capitalise on this. It also comes on the heels of securing member support for significant and positive governance changes. These changes open up recruitment to future trustee positions, enabling a greater diversity of people and skills to be involved in the leadership of our charity.
You will bring trustee and executive leadership experience and be highly skilled at chairing meetings and facilitation.
Cycling UK is committed to embracing diversity, equity, and inclusion.
Having reviewed the full details, should you wish to have a further confidential conversation to find out more about any of these roles please contact Estelle Woods or Elizabeth Theobald estelle.woods@gatenbysanderson.com , Elizabeth.Theobald@gatenbysanderson.com at GatenbySanderson.
Recruitment Timetable:
Closing date:22nd December
Preliminary interviews: w/c 13th January
Final panel: w/c 3rd February
Once you have submitted your application, you will receive an automated email confirmation. If you do not receive, please email contactus@gatenbysanderson.com
Rebranding of Cycling UK
https://www.cyclinguk.org/publication/c ... january-25
Page 12
Communications
BRAND NEW
CYCLING UK
Research shows us that awareness of Cycling UK and what we do is low, and that our current brand isn’t helping us to engage new people. So we are working on an improved brand to communicate who we are and what we stand for. This process will invite input from members, trustees and others. We’re not changing our name; we’ll still be Cycling UK. The new brand will launch in spring.
Maybe we should rebrand as Cyclists’ Touring Club or Cycling Transport Club?
https://www.cyclinguk.org/publication/c ... january-25
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Gearing up for 2025
CYCLINGUK.ORG cycle 7
Gearing up for 2025
This year Cycling UK inspired more cyclists to ride, campaigned for better cycling provision and launched a bold new strategy.
There’s more to come, says Sarah Mitchell
As we move towards the end of a busy year, this is a great opportunity to pause and reflect on the difference we have made together through the charity. In June we launched our bold five-year strategy, setting out how we will create happier, healthier and greener lives through cycling. Five months on, it’s exciting to see the progress that has already been made.
We’re committed to making cycling accessible to everyone, no matter their age, background or ability and, as the data from 2023/24 shows (page 18), our impact as a charity continues to grow. I’m proud to see that, in addition to our loyal 70,000 members, we’ve reached over 100,000 people with our community-based cycling programmes.
Cycling UK has been a consistent advocate for safer, more accessible cycling throughout our 146-year history.
Your support has enabled us to continue our campaigning tradition this year with several key policy victories, from saving the vital Active Travel Schools programme in Northern Ireland to helping to secure a record budget for cycling, walking and wheeling in Scotland. We’ve mobilised thousands of people – including many of our members – to drive forward policies for safer roads in local communities.
Our member groups this year gave people in their local communities exceptional cycling experiences by putting on more than 8,000 rides. Our dedicated volunteers contributed almost 10,000 hours to the charity! Thanks to all of you who have supported us this way.
A big focus for us this year has been on engaging and influencing politicians and decision-makers, particularly in the run up to, and following, July’s general election. In October I had a
productive first meeting with UK Local Transport Minister Simon Lightwood MP. We
discussed Cycling UK’s priorities for the new government, including pushing for funding to be shifted away from road building towards active travel. In the Autumn Budget, Cycling UK was pleased to see a further £100m of capital funding for active travel in England – a positive step, but we know that much greater investment is needed. We’ll continue to work with our partners in the world of walking, wheeling and cycling to push for that investment to become a reality.
Another exciting development is that we are working on a refreshed brand for Cycling UK. Research has shown us that knowledge of Cycling UK and what we do is low – particularly among the general public but even among supporters and members. Our existing brand is also preventing us from engaging with the new audiences we need to reach in order to achieve our mission. We’ve been running focus groups with members and working on an updated look and feel that will help us increase our reach and impact – but we’ll be keeping our name.
In line with our new strategy and our future aims, you, our members, voted to support some key changes to Cycling UK’s governance during this year’s AGM (see page 8). The changes were put forward following engagement with members, experts and the wider cycling community, and will make our charity more effective, sustainable, representative and impactful. It was also encouraging to see 25% more members voting this year compared to last.
In this issue of Cycle, we are launching our winter appeal, the proceeds from which will help us continue to change lives through cycling into 2025 and beyond. Please do contribute if you can – your support will help more people experience the transformational benefits of cycling.
And finally, I would like to extend a special thank you to our trustees, for a year of hard work! Firstly, thanks to our former chair Janet Atherton for her immense support and commitment to the charity through my first years as chief executive, and secondly thanks to all our current trustees for the time and effort they have put into our work this year. They are all volunteers and we really appreciate their input, their time and their commitment. Thank you for all your support for Cycling UK in 2024.
Wishing you a merry Christmas and a happy New Year.
Rebranding of Cycling Uk
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