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@Oliver Schick
That's not strictly relevant. Rapha's market is quite independent of the mass use of cycling in NL. As for sports cycling, I don't know well enough what people wear over there, but I daresay there's most likely not quite the same market (as in the UK) for Rapha there. Most sports cyclists are probably organised in 'traditional' clubs and wear club kit or trade team kit. Is that right or is it changing? As for those who do want Rapha, there are enough other jerseys in the collection to wear Rapha without having the embarrassing word on the front.