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@tiziano
They'll obviously make a profit on the kit at any price they're flogging it at but I can't see how it was a positive move sponsoring Sky when their own range of items isn't even adequate for most situations.
There's a reason Sky riders have been caught out again and again this season wearing other brands clothing. If you look at a lot of the clothing the Sky riders wear too it isn't even the same issue as available to the public, mesh jerseys, gloves, different bibs etc. etc. It must be a steep learning curve for the people at Rapha.