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Meet Steve
Steve is a 45 year-old, upper class, male. He is also a prosumer. That means he values products of professional quality. He is an avid cyclist and a businessman: clean-cut, organized, and always on time. He enjoys riding a $4,000 bike on Thursday night rides and weekends, but what he could really use is a dedicated commuter bike.
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Meet Steve
Steve is a 45 year-old, upper class, male. He is also a prosumer. That means he values products of professional quality. He is an avid cyclist and a businessman: clean-cut, organized, and always on time. He enjoys riding a $4,000 bike on Thursday night rides and weekends, but what he could really use is a dedicated commuter bike.
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Steve sounds like a right cunt.