• Serious question... how big do you guys want us to go?
    There's going to be arguments for and against any targets you chose or that are suggested. Small is easy, but lacks ambition. Giant is ballsy, but failure could sink you totally.

    Set different targets - minimum, reasonable (with hard work), and stretch.

    Work out what you need to achieve each.

    Identify what the barriers are*. Workshop ideas on how to break those barriers down**.

    Have a plan for getting there - what is the cost, who are the people, how much time. What level of quality.

    #suckingeggs

    • e.g. Your lack of time to develop all of the features that you want
      ** For the example above - a good SDLC, a solid prioritisation framework, covering people, process & technology,
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