Road bike shopping in South London

I suppose it's easy for us to says they're (decent bike shop in general) good, but have no idea whether the same can be said for the female customers.

I get asked to recommend bike shops a lot through friends and colleagues and have often recommended Sigma to women because I know they have a good range of women's bikes and kit. None of them have come back to me with anything other than positive experiences.

If someone has had a negative experience then let me know and I'll raise it with the owners directly.