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@deleted
Boris Johnson, Mayor of London, (with Laura Trott by his side) has announced "a world class two day cycling festival to take forward London’s Olympic legacy".
The website for RideLondon, which takes places next summer (2013), is http://www.ridelondon.co.uk/
Note the Free Cycle event which sounds just like the Sky Ride. There's also going to be a 'Classic', 'Grand Prix' and other events.
"Hot on the heels of incredible success for Team GB’s cycling superstars, and accompanied by double gold medal winning cyclist Laura Trott, the Mayor of London has confirmed plans for the capital to host a two day world class festival of cycling next year. The weekend festival will be known as RideLondon and will feature a series of events for amateur, club and world elite cyclists...Detailed routes for the RideLondon events will be revealed later in the year taking into consideration lessons learned from the 2012 Games. The finish for all the RideLondon events will be on The Mall subject to approval of final details."