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@user16171
This just boils down to a good adviser vs bad adviser.
Good adviser - good advice, gauges appetite for risk, empowers his clients to take control of their decisions and facilitates the appropriate investment. Get lots of referrals, long term clients.
Bad adviser - Will persuade you to invest in what is best for him/her, irrespective of how that fits in with client requirements. Never works for the same client twice.
I completely see your point, but what you are saying could be applied to any sales position. When you go into Evans you could easily get sold something that is entirely inappropriate for your needs.
It is your responsibility to be a good client too.
p.s - your cited article is about traders not IFAs