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Cycling Proficiency is nowadays known as Bikeability (though I still hear teachers in schools ever week call it by the old name) and is about on-road riding. There is a whole Cycle Training forum here on LFGSS: https://www.lfgss.com/forum49.html. Most people who live or work in London are entitled to free or heavily subsidised cycle training. You might want to look in to promoting it (and doing some yourself so you know what it is about?) as part of Bike Week though I also know that the number of events taking place mean there is increased demand for instructors' time.
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Contact your local authority cycling officer / workplace travel officer / sustainability team etc etc, they'll be good start.
Also give organisations like ctc and sustrans a shout, they may have an "active travel" presence in workplaces local to you.
Good luck.
p.s. bike week is part of wider "summer if cycling", so a broader calendar for you to operate within.
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You could take a look at incentive type schemes such as http://pleasecycle.com/ - no personal connection, just looking at implementing it at my workplace.
Biggest negatives we face are fears over safety and sweat!
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Thanks everyone, this is really useful stuff. And RHB I can imagine the olympics would make you jump through their hoops (aha - a pun!) although if w did it off the record I'm pretty sure we could do what the hell we wanted to! Just piggy backing onto it basically in the way that PR people piggy back on special days in order to launch/sell their products (a long time ago I used to work in PR I'm afraid - thank god i dont anymore...!)
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danmitch
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About
Bike week june 2012
Posted by
@TeddyRich
Yo forumengers,
I work for the Facilities Management department at a very well known children's charity headquarters in Clerkenwell – we are an office of about 200 people. The problem we have is that only a handful of us (15 ish) cycle to work, I'm sure lots of you can identify with this....!
We are looking at ways to engage staff in wellbeing and green issues generally in 2012 and part of this will be promoting cycling to work. We are thinking of getting involved with bike week in June 2012 (http://www.bikeweek.org.uk/) to encourage and empower employees in this.
Climate change and the effects of it is something that affects children more acutely than any other group of people, it's strange because people don't seem to make the obvious link between helping kids in their daily jobs and helping them in the way they treat the planet - hey, we're not all perfect right? I'm definitely not...!
As an avid cyclist myself I am taking a lead on how we can capitalise on bike week and need some ideas to start me off. I thought you’d be amongst the best people to ask! It really is a blank sheet to be honest at the moment, I am thinking maybe speak to TFL or another provider about cycling proficiency classes and also maybe a local bike shop do bike repairs (maybe even for free?!).
What would you do if you were promoting it in your offices - large or small?
Do the Olympics offer an opportunity too?!
Thinking of the barriers that stop people riding to work I am guessing that for many people it is the fact they don’t have a working bike and also they don’t feel confident enough to cycle in London. I’m not sure if you lot could enlighten me on what other things stop people cycling to work and what we could do during bike week to encourage more people to get pedaling! In the words of Chris Morris "It's time to shatter a few myths" - seriously though, i think perception of how dangerous cycling is can be a big deterrent for people? Any other ideas?...
Thanks a lot everyone, I know you're a creative bunch...
Ed