• You don't have time to keep checking back so you put an early bid in on the off chance you win.

    there are enough sniper tools out there to bid automatically without the need to be at the computer

    Sometimes stuff just passes under everyones radar (e.g. a spelling mistake in the title)

    works well with a sniper bid, too

    Test the water to see if there is a reserve.

    ok. that is ONE real reason, but *only *relevant if there actually is a reserve.

    Get the ball rolling.

    An early bid can mean the seller might contact you and offer you it direct.

    You can contact him without bidding at all.

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