Names and faces to bikes

I had that very bicycle for a week a while ago to test for work.
it was very so so... frame is pretty much just a copy of a bianchi concept. I def think the belt drive/no brakes combo is stupid. def not for me at least. They even delivered it too us with flat pedals and no foot retention.
Then I found out the RRP is £1300... which is fucking rediculous.

We had one with an internal hub gear too, which semmed much nicer. But still way over priced.

There are some much better belt drive options out there.

I have a bit of a hard on for this bike too. The price isn't so much of a concern, I realise it is overpriced.

What other options are there out there? The only comparable bike I'm come across is the Fixie Inc Peacemaker, which is almost the same price.