Considering the pearls of web and tech geekery that are often spouted on this forum I was hoping I might be able to get some objective and simple guidance on google adwords here?
The story so far...
We have just finished an overhaul of my lady partners wedding photography website and are embarking on getting her google rating up. Obviously the first port of call is SEO and what not, but being a photography site an all we don't want to compromise the style by filling it with text.
Prior to now we have been using a webdesign/management company who were charging around £500 a month to ensure we were the featured link on a whole host of search terms.
Now, I always have the suspicion that these guys were a bunch of pisstakers, and when they "lost" our site and we had a weeks outage we sacked them off sharpish.
We are back online and have a refreshed site hosted elsewhere, but the amount of traffic has dropped off. This is undoubtedly down to the fact that we are not sponsored link anymore so we are setting up our own AdWords campaign..
Man, the shit is complex.
Could anyone give me an idiots guide…?
Or even help me set up a decent campaign for a couple of beers…?
Considering the pearls of web and tech geekery that are often spouted on this forum I was hoping I might be able to get some objective and simple guidance on google adwords here?
The story so far...
We have just finished an overhaul of my lady partners wedding photography website and are embarking on getting her google rating up. Obviously the first port of call is SEO and what not, but being a photography site an all we don't want to compromise the style by filling it with text.
Prior to now we have been using a webdesign/management company who were charging around £500 a month to ensure we were the featured link on a whole host of search terms.
Now, I always have the suspicion that these guys were a bunch of pisstakers, and when they "lost" our site and we had a weeks outage we sacked them off sharpish.
We are back online and have a refreshed site hosted elsewhere, but the amount of traffic has dropped off. This is undoubtedly down to the fact that we are not sponsored link anymore so we are setting up our own AdWords campaign..
Man, the shit is complex.
Could anyone give me an idiots guide…?
Or even help me set up a decent campaign for a couple of beers…?