New bike brand, bike polo PR event, need players.

Looking to organise a one off event to launch a new bike brand, players play on the new bikes, winners win one each. They are simple no frills fixies, similar to Create rather than bespoke bikes. Was wondering how people would feel about this?
you should have searched create on here before making that comparison. they are not held in particularly hight regard round these parts... to say the least.