• I got an email from a guy in Puerto Rico who had seen my tweed film in san diego, bike snob can do 1.

    The mail:

    Thanks for your reply. I saw it at BFF. What makes me think it's suitable for audiences in P.R. is it shows yet another aspect of bicycle lifestyle/culture in general, and of bicycle fashion in particular. Tweed rides have been expanding throughout the globe, as you probably know, and though I tweed is not a popular fabric in P.R. due to the tropical weather, the point is not the fabric per se, but rather the idea that riding a bicycle can be fashionable, and that one can wear one's 'sunday best' to go for a bike ride, just like people did many decades ago, before the big bicycle brands began pushing the idea that Lycra was the only acceptable fabric to ride bicycles on. We're showing people in P.R., a small island with no shared borders with any country -- but obviously connected to all kinds of media and info. from all over the world -- what people are doing with bicycles in other parts of the planet. We do this in order to open people's eyes to what the possibilities are, and to foster creativity among the local bicyclists so that more people become motivated to ride their bicycles in P.R. Right now, most people riding in P.R. are Lycra-clad roadies and mountain bikers. There is a small, but growing contingent of urban bicyclists. We'd like to promote more urban and transportation bicycling in P.R., and we think your film would help us do that.

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