New TfL's HGV's can't see you for s*** poster

I suspect that the aim is to get cyclists to think about where the blind spot of a large vehicle is and to try not to put themselves there (which obviously differs from being put there by the driver). Yes, all of the cyclist realistically would have had to move through the field of vision to get there, but that doesn't automatically mean that the driver has seen them. A cyclist could move from the field of vision into a blind spot without the driver realising it. Afterall, a HGV driver might be looking somewhere other than at his mirrors before making a manouver from a junction. In fact I would be rather worried if he was looking at his mirrors while pulling out into a junction. There are more things to look at from the cab of a HGV than just mirrors, paper, phone. The time required to move from the field of vision into a blind spot could be as little as half a second. Cyclists should be managing their own risk as well.

That's quite a weak criticislm.

Is it realistic to expect this of HGV drivers when London's cycle routes are placed on major arterial roads? Drivers don't own the roads, and neither do cyclists.
I agree, cyclists should be managing their risk, to the best of their ability. That doesn't absolve the driver from managing his/her risk - which is much more important as their potential for harm is much higher.
There is a small area where the driver cannot see what is beside the lorry. Currently it is seen as ok to drive through that area and blame the cyclist or pedestrian who is run down and killed. My view is that if a driver says he couldn't see the victim because of a blind spot it is an admission of negligence, he/she drove through an area they couldn't see. We don't accept drivers on motorways putting a paper bag over their head, why should we accept them driving over cyclists and pedestrians in an area they knew they couldn't see?