Bike Anti-Porn - When Things Go Wrong

Actually, it does explain one aspect of the BSO; the ridiculous objects which squeeze suspension and disc brakes under the critical £100 barrier. Clearly, the manufacturers are adding these features because their attractiveness to consumers exceeds their cost of production.

I'm with you all the way. The number of kids bikes I have to deal with that are heavier than two of my bikes combined is untrue. Yet the kids (and their parents) are fed a message (I don't know where from?) that Suspension etc is essential.

Isla Bikes have it right. Most parents don't see the value though, they see bikes as Toys so go buy the cheapest ass product they can get hold of.

If only there was a way of undercutting BSO's with an Isla type bike.