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@Oliver Schick
Most people taking to cycling come from time-sensitive motorised modes--either private or public. They haven't yet grasped that on a bike even if you don't take such chances you won't take more than five minutes or so more, and that cycling is primarily a distance-sensitive mode in an inner-urban context. It takes time for people to overcome these attitudes and truly enjoy the luxury of cycle travel. Cycle training is the quick way into that, as it helps people understand traffic better, e.g. if everyone's trying to rush, everyone will get everywhere more slowly. Most people just don't understand how traffic works, and it's not as straightforward as it may seem.
Something similar goes for people making the false economy of a poorly-maintained bike. They may think their main reason for cycling is because it's cheap. Well, it costs less than the aforementioned other modes, but there is more of a cost associated with doing it properly than they might think. It's still an incredibly good deal.
As ever, don't be dismissive or discriminatory of them. Have a chat at the lights and tell them about something they clearly don't know yet. Be positive, don't come across as challenging them negatively. If you hit on something that opens the door to them for cycling with some more passion, you will have scored a massive win.