In the run up to Christmas, and given that you're new... perhaps go for a little later closing, 7pm say?
That way you can reach the post-work crowd and let them know you exist.
You can always settle back to 6pm closing come January if it's not profitable to be open then.
@Velocio started
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In the run up to Christmas, and given that you're new... perhaps go for a little later closing, 7pm say?
That way you can reach the post-work crowd and let them know you exist.
You can always settle back to 6pm closing come January if it's not profitable to be open then.