But TV costs a fortune, yes it has most impact but therefore it's the most expensive medium going.
TV doesn't have to cost a fortune though. The broadcasting companies don't actually have to charge for airtime if they don't want to and it's not outside the realm of possibility for them to support action if they see it as a worthy cause. Don't disregard this avenue. If you come up with a good proposal and a good pitch, they may be prepared to listen.
TV doesn't have to cost a fortune though. The broadcasting companies don't actually have to charge for airtime if they don't want to and it's not outside the realm of possibility for them to support action if they see it as a worthy cause. Don't disregard this avenue. If you come up with a good proposal and a good pitch, they may be prepared to listen.