Wiggins is racing well and climbing well, and letting other riders know it. While pedaling up a tough climb with other top riders in the Pyrenees last week, he shouted, again and again, “That’s what I’m talking about!”
Some riders, including Levi Leipheimer, gave him an odd look. Leipheimer later asked one of Wiggins’s teammates, David Zabriskie, what on earth was going on. Others cracked smiles. Wiggins explained that it was his way to break the tension and have some fun.
Bradley has been channeling the power of South drinks and doing impressions of Cornelius J. Blackfoot on climbs
http://www.nytimes.com/2009/07/16/sports/cycling/16tour.html