Oh no... Duffy gets on her bike in Diet Coke spot

Posted on
Page
of 11
First Prev
/ 11
  • i actually like this commercial now

  • Mother don't give a shit, they've got the Diet Coke account. They've worked hard to win it and now they're doing what they're asked of. I'm sure a lot of you would do things if you were paid enough money for it.

    I'm not saying I'm a fan of the ad by any stretch of the imagination and someone does need shooting, namely Duffy, but there's more to adland than drivel like this. Even if you all think it's the spawn of satan.

    I am not against people making money, everyone gotta make a living. But....

    I can't speak for other forum members, but these three things get on my tits.

    • Selling a life-style with a product with cunts e.g. Peugeot 207 "noir" advert
    • Bare faced fucking lies ... e.g. Women's skin anti-ageing stuff, Volvic adverts
    • Wanky bollox art farty shite adverts .. like the duffy coke advert.. I don't understand it what it is about. I don't understand how the diet coke links up with the advert.

    Though I will regularly admit that number 1 I am probably the most susceptible to e.g.. the Mr T snickers Ads and before that the Burger King Man power ad where a load of blokes lifted a transit van over a bridge. They are blatantly target guys like me.

  • I am not against people making money, everyone gotta make a living. But....

    I can't speak for other forum members, but these three things get on my tits.

    []Selling a life-style with a product with cunts e.g. Peugeot 207 "noir" advert
    [
    ]Bare faced fucking lies ... e.g. Women's skin anti-ageing stuff, Volvic adverts
    [*]Wanky bollox art farty shite adverts .. like the duffy coke advert.. I don't understand it what it is about. I don't understand how the diet coke links up with the advert.

    Though I will regularly admit that number 1 I am probably the most susceptible to e.g.. the Mr T snickers Ads and before that the Burger King Man power ad where a load of blokes lifted a transit van over a bridge. They are blatantly target guys like me.

    welcome to the creative industry. 95% of people who produce this shit don't know shit about what they're doing and couldn't care less about the outcome as long as they can have enough money to pay off mortgages and have a drink on a friday night.

  • lovely bike probably

  • welcome to the creative industry. 95% of people who produce this shit don't know shit about what they're doing and couldn't care less about the outcome as long as they can have enough money to pay off mortgages and have a drink on a friday night.

    Sounds like most industries :=P

  • the Burger King Man

    Pure Terror

  • 95% of people who produce this shit don't know shit about what they're doing and couldn't care less about the outcome as long as they can have enough money to pay off mortgages and have a drink on a friday night.

    Not true. I'd say that, fair enough some of the content is produced to fit a media brief and can therefore try tap tap in to "what's cool" but creative teams and directors have showreels, portfolios and careers to think about, so to say they don't care about the outcome is unfair. Don't forget, some people just aren't very good at their job...

  • I saw that advert in the cinema, I almost cried... Is upsetting to see how the fixed gear image has become so commercialized... :'(

  • I saw that advert and almost vomited. And that NOISE coming out of her mouth..!! WTF? Seriously, just what... the... fuck was that advert about?

    "Oh yes, I'll buy Diet Coke because I like Duffy's sparkly stripey jumper dress."

    "And I'll be buying Diet Coke because I like seeing a fixed bike being ridden atrociously, because it reminds me there are people far more crap in the saddle than me."

    "Oh no, I'll buy Diet Coke because it reminds me of the time we slowly tortured a fucking cat to death."

  • Excellent

    **A TV advert which showed singer Duffy cycling through a supermarket provoked a flurry of complaints. **

    The commercial for Diet Coke showed Duffy coming off stage before sipping from a can of the cola and cycling through dark streets and into the store, before returning to her concert in time to perform an encore.
    The Advertising Standards Authority (ASA) said 18 viewers questioned whether the ad condoned behaviour "prejudicial to health and safety", because Duffy was not wearing reflective clothing and her bicycle had no lights.

    There were also four complaints about whether the ad was irresponsible because children might copy her behaviour

    Coca-Cola argued that the ad was not meant to reflect reality, but rather "Duffy's fantasy, a scenario that depicted her escape from the pressures of stardom and far removed from the real world".

    Nonetheless, the company said they had gone through a "vigorous" production process to ensure they met the Highway Code criteria for riding a bicycle on public roads.
    With the regulations recommending cyclists wear reflective clothing in the dark, Coca-Cola pointed out Duffy wore a black and white sparkly top that stood out, while her bicycle had lights on the front and rear in each shot

    After investigating, the ASA did not uphold the complaints, noting the "fantasy context" and deciding that older children would understand cycling round a supermarket was not a realistic situation.

  • After investigating, the ASA did not uphold the complaints, noting the "fantasy context" and deciding that older children would understand cycling round a supermarket was not a realistic situation.

    It's not older children I'm worried about, it's forum members. So they really need to think about those complaints again.

  • that was filmed in Brixton Tescos.... and i'm afraid that it was me who first rode my bike in there.
    i only made it about 2 meters down the first isle before i fell off, due to my drunken state, and got kicked out. if i wasn't drunk. i'm sure i would have made it to the jerk sauce that i was after.
    they gave me a life-time ban, but i was wearing a blonde wig, so they haven't noticed that i've been going back in since the day after the incident.

  • i only made it about 2 meters down the first isle before i fell off, due to my drunken state, and got kicked out. if i wasn't drunk. i'm sure i would have made it to the jerk sauce that i was after.

    Sounds a bit duff, to be honest.

  • what a sad world we live in.

  • am not going to join in the advertising debate (much) but i am not the biggest fan of the industry...

    usually Duffy sounds ok, but how did no one notice how bad she sounds in the edit? how is that warbling going to sell anything?!?!?

    and who was they stylist?

    and i bet it cost hundreds of thousands to make. ridiculous.

  • Jesus heck to Christ. Sad bell end (helmets).

  • I've read Underworld and I think it's extremely overrated.

    Hope this helps!

  • I've read Underworld and I think it's extremely overrated.

    You should try Under-Underworld

  • Post a reply
    • Bold
    • Italics
    • Link
    • Image
    • List
    • Quote
    • code
    • Preview
About

Oh no... Duffy gets on her bike in Diet Coke spot

Posted by Avatar for Gustav @Gustav

Actions