The difference being that every component we make at betd is intended to improve the mountain bike it was designed for. Betd has built a solid reputation for quality, innovation and value for money. Our engineering skills and design capabilities show in the products we produce. Here at betd we are not just another on-line bike shop buying cheaply, in bulk from Asian or eastern block countries. We make our own mountain bike components, from our own designs. The products we make are innovative and make a difference to the performance of cycles. Many of our upgrade items, rear suspension for instance, have had a major effect on the way new bikes are now configured.
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From the Goldtec site :