Means more billboards, I used to work for Decaux, generally the scheme's a good thing... we'd be flooding London's poor cycling infastructure with new riders when the scheme arrives though. (Decaux won't put any funding towards cycling routes/changes as it's simply a "sweeten the deal" thing with acquiring ad-space contracts... let the mayhem ensue!)
Means more billboards, I used to work for Decaux, generally the scheme's a good thing... we'd be flooding London's poor cycling infastructure with new riders when the scheme arrives though. (Decaux won't put any funding towards cycling routes/changes as it's simply a "sweeten the deal" thing with acquiring ad-space contracts... let the mayhem ensue!)