Rapha, nice but a bit pricey?

rapha took me out for dinner last night, decked me out in high-end performance fashionwear, serviced my bike for me, showed me round a VIP tent, Introduced me to some great new business contacts, photographed me descending an alp gracefully and threw in a free hat, all for free! i couldn't believe it, they've really changed.

Cheese supper?

and no, that's not gay slang...
(as far as I know).