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@Pistanator
Think it's a bit harsh to say Vice is shit. What other magazines are out there at the moment doing what they do? It's a reference for youth culture, youth movement and fashion. I know it's only doing what The Face and I-D did 25yrs ago but it's aimed at a new generation and considering it's been around for over 10yrs and it's STILL free, you can't really knock 'em.
Have to say that as my mate works for them, but even if he didn't I have still championed Vice since I got my free copy way back. It's definitely out there, compared to shite like Dazed & Confused and the like