• But they're ubiquitous. Kids learn to recognise brand logos before they recognise their own name written down. It's all going in, all the time, and needs to be consciously rejected.

    On the whole, people, especially young ones, feel compelled to fit with their environment. This is what Darwin meant by survival of the 'fittest'. We're a highly adaptive species.

    Pressure, pressure, pressure. Have you read 'The Subliminal Man', a short story by J. G. Ballard? It summed up the whole phenomenon way back in the (early?) 60s. Good read.

    i wouldnt mind reading that story. sounds interesting.

    i hear and understand all that you have said, but i dont think that its a convincing enough argument. i walk and ride past these places every day of my life too. why is it that i dont eat at those places? my up bringing wasnt without trips to the donalds and kfc and all that.

    i suppose to answer my own question, i come from a background of severe health problems and chronic illness and i came to understand that a major area in which i could help myself was through diet. also moral issues came into play as i got older. but the point is, i realised that i dont merely want to be free from illness. i want to fucking shine and have vitality and life and health like i dreamed about. im getting there. and i know that for me, health is the goal. true health. therefore, fuck putting endless shit in my body. simple. i guess that if i can have a epiphany then others can too. but it requires and education that some arent given access to or knowledge of, or even a laziness on the part of some folk.

    oh also im not trying to down play the role of emotional troubles in all this, or indeed medical issues, but im not talking about eating disorders. merely poor choices.

    happiness and abig heart are definately an important role in a happy full life, but the key to health??

    the ideaof a junior spesh is a crock of shit and an appalling bit of marketing to boot. appaling in its moral sense of course. however i'd like to believe that kids are taught this stuff aint good...

    and the argument that "they open up in some of the most deprived areas" doesnt float with me either. there are fast food joints in posher areas too. not selling grizzley grissley chicken wings perhaps but still, round my way,a posh area, there is still a kebab shop, a dominos, fish and chip shopsetc. the rich folk still buy it too.

    most of the nation eats too much fat,along with a whole host of other nasties in their food. meat eater through to vegans, even a lot of raw food vegans eat too much fat, and the effects over time can be devestating.

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