Marketing...
The Ebay victim see's the lower BIN price and thinks shit I'm getting a bargin. Clicks the BIN and then lives in regret once they realize they made a big mistake
Surely the Buy It Now price ought to be higher than the starting bid price...?
Marketing...
The Ebay victim see's the lower BIN price and thinks shit I'm getting a bargin. Clicks the BIN and then lives in regret once they realize they made a big mistake