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@Momentum
It's not just that we aren't their target market or that they don't have the right stock. Many of the staff in the Evans that I have been to (all central London) don't know about the stuff that they do stock and compound this with making stuff up rather than admitting ignorance (see comment about brake cables above). I know that a chain store like Evans won't have the same kind of knowledgeable/bike geek staff as the specialist shops but it can get annoying.
Also, if their role is to get people on bikes then it would be better if they were bikes that were set up properly and didn't have scratches when new.