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  • I’m sure it’s not, but it’s a huge move for BA to make, and it’s culturally a big deal in Britain.

    The glass half empty here is that a lot of people stop using them for short haul and then their European routes get pruned back sharply, which (if said routes are profitable) might be an issue.

  • it’s culturally a big deal in Britain.

    not sure about this. i think Prince Andrew is probably about as popular as BA although I don't have any evidence to back that up.

    all i can say is that of those people i know who fly regularly, none give a f*** about whether it's with BA or anyone else.

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